Stockholm Fashion Week
Designer Collections Aug | Retailer Collections May |
Schedule Feb 2010
Stockholm Fashion Week arranged February 15-21 has a focus on Swedish as well as international fashion design for Autumn/Winter 10-11. Five trade fairs represent different suppliers/fashion brands and all around Stockholm fashion shows, exhibitions and events are arranged. Some open to the public.
Note that the schedule is a guide for the week and is not an invitation. For accreditation to the fairs, please contact the relevant organiser. Fashion shows / events require a personal invitation unless otherwise indicated, such as the event is open to the public. See our FAQ for more information!
Monday, February 15
| Parke & Ronen Swimwear for men - Relaunch in Europe, Showroom Mon 15–Sun 21 |
9.00-18.00 Open House Berntzon Bylund, Strandvägen 47 (Östermalm) |
Contact: Trine Höjsgaard |
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| Hedvig Stockholm Showroom Mon 15–Sun 21 |
9.00-18.00 Open house Alviksvägen 98, T-Alvik, Nockebybanan, stop Klövervägen (Bromma) |
Contact: Hedvig Andér +46 8 89 10 17, +46 707 73 38 03 |
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| Lexington Clothing Company Showroom Launching Lexington Outerwear and A/W 2010-11 Collection Mon 15-Fri 19 |
9.00-17.00 Open house Svarvargatan 11, 3 tr T-Fridhemsplan (Kungsholmen) |
Contact: Presskontakterna Sara von Gegerfelt +46 8 662 24 00 RSVP: +46 8 54 55 58 00 |
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| “A Single Man” Preview by Swedish Fashion Council and Svensk Filmindustri (director Tom Ford, Academy Award Nominee for best Actor in a Leading Role) |
13.00-15.00 Rigoletto, Kungsgatan 16 (City) |
Contact: Helena Mellström, Svenska Moderådet, +46 8 411 17 44, +46 702 62 26 27 |
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| Jennifer Blom “Contrast” Opening with bites and beverage Exhibition Mon 15-Sun 21 Tue-Fri 11.00-19.00, Sat 11.00-17.00, Sun 12.00-17.00 
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16.00-19.00 Opening Brunogallerian and Ljunggrens terrace, Götgatan 36, T-Slussen (Södermalm) |
Contact: Jennifer Blom +46 702 79 11 73
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| A Thousand Shades of Gray Exhibition of Contemporary Beauty by Jimmy Hansen Mon 15-Sat 20
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Mon-Tue 17.00-01.00 Wed-Sat 17.00-03.00 Gallery Marie Laveau, Hornsgatan 66, T-Mariatorget (Söder) |
Contact: +46 8 668 85 00
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| The Stockholm Fashion Week Official Party and the SFW Magazine Release – in collaboration with Micael Bindefeld AB. Party presented by KIA Motors. |
19.00- VIP-By invitation only! Café Opera, Kungsträdgården (City) |
Contact: | ||
Tuesday, February 16
| Stockholm Modecenter Trade fair Mon 15–Sun 21 |
9.00-18.00 Järla Sjö (Nacka) |
Contact: +46 8 681 01 00 |
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| Parke & Ronen Swimwear for men - Relaunch in Europe, Showroom Mon 15–Sun 21 |
9.00-18.00 Open House Berntzon Bylund, Strandvägen 47 (Östermalm) |
Contact: Trine Höjsgaard |
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| Nina Jarebrink Collection A/W 2010-11 |
14.00 Press event. By invitation only! Venue to be confirmed! |
Contact: Mildh Press +46 8 640 84 01 |
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| Chambre Showroom Showroom Wed 17-Fri 19 A/W 10-11 Collections from Agneta Eckemyr, t´Seremony, Belle Epoque, Trousers London, Chambre Lingerie, Heart of Lovikka, Beakboots, Littmarck, Ulf Andersson, Unconditional |
16.00– Fashion show starts at 17.00. By invitation only! Showroom Wed-Fri 10.00-17.00 Nybrogatan 7, 1tr T-Östermalmstorg (Östermalm) |
Contact: Eva Littorin |
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Wednesday, February 17
| Fashion Playground New Event with Fashion shows, seminars and Mini fair Wed 17-Sat 20 Presenting: Eliza & Phi, Apriqot International, Van Deurs, SJO Collection, Dressbakery, Shi-Òri, T`Sermony Workshop Stockholm, Redfoot, Design Helena Berggren, Camilla Wellton |
9.00-18.00 Stockholm Modecenter Playground/Corridor 8 /Centralkvarteret Järla Sjö (Nacka) |
Contact: Helena Velin +46 705 87 26 30 +46 8 681 01 00 |
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| Parke & Ronen Swimwear for men - Relaunch in Europe, Showroom Mon 15–Sun 21 |
9.00-18.00 Open House Berntzon Bylund, Strandvägen 47 (Östermalm) |
Contact: Trine Höjsgaard |
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| SJO Collection Showroom at Fashion Playground Wed 17-Sat 20 A/W 2010-11 Collection by designer Susanne Johansson, characterised by consciousness, soft lines and attitude, mixing feminine and masculine cuts. |
9.00-18.00 Stockholm Modecenter Playground/Corridor 8 /Centralkvarteret Järla Sjö (Nacka) |
Contact: Susanne Johansson +46 706 83 59 15 |
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| Stockholm Modecenter Seminars 9.00– Svenska Moderådet 11.00– Annika R Malmberg 13.00– Kom! 15.00– House of Dagmar |
9.00-18.00 Stockholm Modecenter Playground/Corridor 8 /Centralkvarteret Järla Sjö (Nacka) |
Contact: Helena Velin +46 705 87 26 30 +46 8 681 01 00 |
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| Preveiw Collections A/W 2010-11 from: Matilda Wendelboe Ulrika Sandström Patouf |
9.00-12.00 By invitation only! SPALT PR, Gävlegatan 12 A (Vasastan) |
Contact: Thomas Hägg |
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| KappAhl New Collection S/S 2010 |
10.00-16.00 Open house. By invitation only! Sveavägen 9-11, 8th floor (City) |
Contact: Jennie Forsström jennie.forsstrom(at)kappahl.com +46 8 21 55 44, +46 704 70 59 29 Monika Kostovska +46 31 771 55 56, +46 704 71 55 56 |
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| UNIFORM Exhibition showing the fashion of uniforms from the eighteenth century until today. Welcome, walk down the exhibition catwalk and get inspired! 17th of Feb 2010-7th of Feb 2011
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Wed-Sun 11.00-17-00 Armémuseum, Riddargatan 13, T-Östermalmstorg (City) |
Contact: | ||
| Stockholm Intl. Antiques Fair Opening of the Antiques Fair 2010 – Including the Vintage exhibition “Paris – Järvsö”. Carita Järvinen in collaboration with the Swedish Fashion Council. Former international top model Carita, active in the 60’s and 70’s, collected pieces from Coco Chanel, Yves Saint Laurent, Guy Laroche et al. which in this exhibition is mixed with folklore in a loving and unexpected fashion! |
11.30 By invitation only! The Garden, Stockholmsmässan, Älvsjö |
Contact: Accreditation: Ida Mlowe, +46 8 749 44 13 Lotta Signeul, + 46 8 749 43 79 |
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| Addicted Robo Presenting A/W 2010-11 Collection |
13.00–17.00 Press show Spy Bar, Birger Jarlsgatan 20, Stureplan (City) |
Contact: Engin Akan engin.akan(at)addictedrobo.com
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| Skofabriken Kavat E&K of Sweden - “The parfume of good shoes” presents a new generation women’s boots made in Kumla. Contemporary “slow” fashion made in harmony with the environment in eco-leather from Tärnsjö. |
15.00-17.00 By invitation only! The European House, Regeringsgatan 65 (City) |
Contact: Amanda Folkö amanda(at)kavat.com |
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| Spirit of Maya Holistic Luxury Fashion Show |
17.00– Fashion show starts at 17.30 By invitation only! Hotel Kung Karl, Birger Jarlsgatan 21 T-Östermalmstorg (Östermalm) |
Contact:
Susanne Johansson Cecilia Rydebeck
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| Saga Lova Exhibition/Presentation A/W 2010-11 |
19.00 Kåken (Restaurant 1900) Regeringsgatan 66 (Östermalm) |
Contact: Spalt PR
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| Creative Collective Effect A show for sustainable fashion, a mix of Swedish designers styled for urban living – Camilla Wellton, Zion Clothing, Kim Hagelind, Nudie jeans, Stockholm stadsmission Remake, Smiley vintage, Hangmatta, Guaro Jeans, Life is good second hand, Eivy & Life in color
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21.00–23.00 Mini fair-press & buyers only! Fashion show starts at 23.00 Debaser Medis, T-Medborgarplatsen (Södermalm) |
Contact:
RSVP: press(at)creativecollective.se
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Thursday, February 18
| Nordic Shoe & Bag Fair, Stockholm Shoe house, Bomullsbörsen Press breakfast 8.00– Free transportation from Norrmalmstorg |
8.30 Press breakfast 9.00 Information. By invitation only! Stockholm Skohus, Cylindervägen 20 (Nacka Strand) |
Contact:
Eva Hiller, +46 8 411 00 22
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| Stockholm Modecenter Trade fair Mon 15–Sun 21 |
9.00–18.00 Järla Sjö (Nacka) |
Contact: +46 8 681 01 00 |
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| Fashion Playground New Event with Fashion shows, seminars and Mini fair Wed 17-Sat 20 |
9.00-18.00 Stockholm Modecenter Playground/Corridor 8 /Centralkvarteret Järla Sjö (Nacka) |
Contact: Helena Velin +46 705 87 26 30 +46 8 681 01 00 |
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| Parke & Ronen Swimwear for men - Relaunch in Europe, Showroom Mon 15–Sun 21 |
9.00-18.00 Open House Berntzon Bylund, Strandvägen 47 (Östermalm) |
Contact: Trine Höjsgaard |
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| Nordic Shoe & Bag Fair & Stockholm Shoe house Trade fair Thur 18–Sat 20 |
9.00-18.00 Factory (Nacka Strand) |
Contact: Eva Hiller, +46 8 411 00 22 |
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| Bomullsbörsen Trade fair Thur 18–Sat 20 |
9.00-18.00 Factory (Nacka Strand) |
Contact: Anna Hasselgärde du Hane +46 8 411 00 22, + 46 708 12 20 33 anna.duhane(at)agenturforetagen.se
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| Boutique Fräsh Show Trade fair Thur 18–Sun 21 The Fräshest Show for Streetwear, Snow- & Skateboard Related Culture in Scandinavia. |
10.00-18.00 Stockholms Skatepark, Fryshuset, T-Gullmarsplan (South of Söder) |
Contact: Jonas Wiehager, +46 704 15 35 75 Lina Åkerlund +46 709 264 511 |
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| Stockholm Modecenter Press Show followed by mingle with sparkling wine and bites. 10.15– Press bus leaving from Norrmalmstorg 1. |
11.00 By invitation only! Järla Sjö (Nacka) |
Contact: RSVP: Helena Velin +46 705 87 26 30 |
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| Stockholm Intl. Antiques Fair Thu 18-Sun 21 Including the Vintage exhibition “Paris – Järvsö”. Carita Järvinen in collaboration with the Swedish Fashion Council.
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12.00-20.00 Stockholmsmässan, Älvsjö |
Contact: | ||
| Rookies Press event Presentation of the 5 nominees for ‚“Rookies of the year Award” |
15.00–16.00 By invitation only! So Stockholm Gallery, Kungsträdgården (City) |
Contact: So Stockholm, Maria Forssén +46 708 73 36 37, maria(at)sostockholm.com |
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| Stockholm Modecenter Buyers show |
15.00 Järla Sjö (Nacka) |
Contact: +46 8 681 01 00 |
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| Rookies by Rookies Vernissage Presentation of 12 New Rookies and their images – A collaboration between Berghs School of Communication and the Swedish Fashion Council. Exhibition Fri 19–Sun 21. Open to the public! |
16.00–19.00 By invitation only! So Stockholm Gallery, Kungsträdgården (City) |
Contact: Petra Qvist, +46 73-669 48 54 |
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| Stockholm Modecenter - Prét Fashion show A/W 2010 |
18.00– Fashion show starts 18.30 Playground/Corridor 8 /Centralkvarteret Järla Sjö (Nacka) |
Contact: Anneli Klingberg +46 705 15 73 33 |
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| Rookies by Rookies Afterparty At Fashion Thursday Café Opera
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22.00–03.00 Café Opera, Kungsträdgården (City) |
Contact: Petra Qvist, +46 73-669 48 54 |
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Friday, February 19
| Stockholm Modecenter Trade fair Mon 15–Sun 21 |
9.00-18.00 Järla Sjö (Nacka) |
Contact: +46 8 681 01 00 |
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| Fashion Playground New Event with Fashion shows, seminars and Mini fair Wed 17-Sat 20 |
9.00-18.00 Stockholm Modecenter Playground/Corridor 8 /Centralkvarteret Järla Sjö (Nacka) |
Contact: Helena Velin +46 705 87 26 30 +46 8 681 01 00 |
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| Parke & Ronen Swimwear for men - Relaunch in Europe, Showroom Mon 15–Sun 21 |
9.00-18.00 Open House Berntzon Bylund, Strandvägen 47 (Östermalm) |
Contact: Trine Höjsgaard |
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| Nordic Shoe & Bag Fair & Stockholm Shoe house Trade fair Thur 18–Sat 20 |
9.00-18.00 Factory (Nacka Strand) |
Contact: Eva Hiller, +46 8 411 00 22 |
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| Bomullsbörsen Trade fair Thur 18–Sat 20 |
9.00-18.00 Factory (Nacka Strand) |
Contact: Anna Hasselgärde du Hane +46 8 411 00 22, + 46 708 12 20 33 anna.duhane(at)agenturforetagen.se |
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| Boutique Fräsh Show Trade fair Thur 18–Sun 21 The Fräshest Show for Streetwear, Snow- & Skateboard Related Culture in Scandinavia. |
10.00-18.00 Stockholms Skatepark, Fryshuset, T-Gullmarsplan (South of Söder) |
Contact: Jonas Wiehager, +46 704 15 35 75 Lina Åkerlund +46 709 264 511 |
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| IKEA Press event – Textile |
10.00-18.00 Summit, Grev Turegatan 30 T-Östermalmstorg (City) |
Contact: Tina Björeman, +46 8 744 83 95
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| Stockholm Intl. Antiques Fair Thu 18-Sun 21 Including the Vintage exhibition “Paris – Järvsö”. Carita Järvinen in collaboration with the Swedish Fashion Council.
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10.00-18.00 Stockholmsmässan, Älvsjö |
Contact: | ||
| Stockholm Modecenter Buyers show |
11.00 & 15.00 Järla Sjö (Nacka) |
Contact: +46 8 681 01 00 |
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| Rookies Showroom 12 New Rookies presenting their A/W 2010-11 Collections. Fri 19–Sun 21
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12.00–18.00 So Stockholm Gallery, Kungsträgården (City) |
Contact: So Stockholm, Maria Forssén +46 708 73 36 37, maria(at)sostockholm.com |
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| Stockholm Modecenter Birdman - From Parachutes to unique casual clothing. First fashion show from the trailblazing aviation artisans. |
12.30– Fashion show starts 13.00 Playground/Corridor 8 /Centralkvarteret Järla Sjö (Nacka) |
Contact: Nina Strömberg, +358 445 325 553 www.bird-man.com |
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| Amelia Ursache Fashion Show A/W 2010-11 “Phoenix” and S/S 2010 “Kisses” collection 14.30– Fashion show starts 15.00 By invitation only! 18.30– Fashion show starts 19.00 Open to the public!
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14.30– Fashion show starts 15.00 By invitation only! Café Opera, T-Kungsträdgården (City) |
Contact: Lina Thuvander
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Saturday, February 20
| Stockholm Modecenter Trade fair Mon 15–Sun 21 |
9.00-18.00 Järla Sjö (Nacka) |
Contact: +46 8 681 01 00 |
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| Fashion Playground New Event with Fashion shows, seminars and Mini fair Wed 17-Sat 20 |
9.00-18.00 Stockholm Modecenter Playground/Corridor 8 /Centralkvarteret Järla Sjö (Nacka) |
Contact: Helena Velin +46 705 87 26 30 +46 8 681 01 00 |
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| Parke & Ronen Swimwear for men - Relaunch in Europe, Showroom Mon 15–Sun 21 |
10.00-17.00 Open House Berntzon Bylund, Strandvägen 47 (Östermalm) |
Contact: Trine Höjsgaard |
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| Nordic Shoe & Bag Fair & Stockholm Shoe house Trade fair Thur 18–Sat 20 |
9.00-18.00 Factory (Nacka Strand) |
Contact: Eva Hiller, +46 8 411 00 22 |
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| Bomullsbörsen Trade fair Thur 18–Sat 20 |
9.00-18.00 Factory (Nacka Strand) |
Contact: Anna Hasselgärde du Hane +46 8 411 00 22, + 46 708 12 20 33 |
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| Boutique Fräsh Show Trade fair Thur 18–Sun 21 The Fräshest Show for Streetwear, Snow- & Skateboard Related Culture in Scandinavia. |
10.00-18.00 Stockholms Skatepark, Fryshuset, T-Gullmarsplan (South of Söder) |
Contact: Jonas Wiehager, +46 704 15 35 75 Lina Åkerlund +46 709 264 511 |
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| Stockholm Intl. Antiques Fair Thu 18-Sun 21 Including the Vintage exhibition “Paris – Järvsö”. Carita Järvinen in collaboration with the Swedish Fashion Council.
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10.00-18.00 Stockholmsmässan, Älvsjö |
Contact: | ||
| Stockholm Modecenter Buyers show |
11.00 & 15.00 Järla Sjö (Nacka) |
Contact: +46 8 681 01 00 |
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| Rookies Showroom 12 New Rookies presenting their A/W 2010-11 Collections. Fri 19–Sun 21
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12.00–17.00 So Stockholm Gallery, Kungsträgården (City) |
Contact: Marianne Randolph, +46 70 798 88 63 +46 708 73 36 37, maria(at)sostockholm.com |
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Sunday, February 21
| Stockholm Modecenter Trade fair Mon 15–Sun 21 |
9.00-16.00 Järla Sjö (Nacka) |
Contact: +46 8 681 01 00 |
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| Parke & Ronen Swimwear for men - Relaunch in Europe, Showroom Mon 15–Sun 21 |
10.00-16.00 Open house Berntzon Bylund, Strandvägen 47 (Östermalm) |
Contact: Trine Höjsgaard |
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| Stockholm Intl. Antiques Fair Thu 18-Sun 21 Including the Vintage exhibition “Paris – Järvsö”. Carita Järvinen in collaboration with the Swedish Fashion Council.
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10.00-17.00 Stockholmsmässan, Älvsjö |
Contact: | ||
| Boutique Fräsh Show Trade fair Thur 18–Sun 21 Check out all new gear from all the brands before it hits the stores this spring. Meet Swedish top skaters, watch them battle out in the Mini-ramp Contest. Sicker throw out, shop @ Bazar, watch movies, try out games & shred @ the Fingerboard Park.
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11.00-18.00 Entrence fee: 50 sek Stockholms Skatepark, Fryshuset, T-Gullmarsplan (South of Söder) |
Contact: Jonas Wiehager, +46 704 15 35 75 Lina Åkerlund +46 709 264 511 |
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| Rookies Showroom 12 New Rookies presenting their A/W 2010-11 Collections. Fri 19–Sun 21
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12.00–16.00 So Stockholm Gallery, Kungsträgården (City) |
Contact: So Stockholm, Maria Forssén +46 708 73 36 37, maria(at)sostockholm.com |
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